"The Research Partnership brings a wealth of skill and talent to our research questions. Their professional approach has helped us understand ourselves and those we serve with new insight. We consider them an important partner in Via Christi decision-making.”
Peg T. – Vice President Planning and Marketing, Via Christi Health
"For over a decade, TRP has been instrumental in helping Wichita State University assess our market and the impact of our marketing programs. The research team goes deep to clearly understand our issues and help shape appropriate solutions. Our marketing efforts are more effective because of the skill and expertise The Research Partnership brings to its work with us.” Barth H. – Associate Vice President for University Relations, Wichita State University
“The Research Partnership has been the perfect research ally in a consumer landscape that tends to constantly war with itself. They are flexible, talented and really listen to what we need when we need it. Instead of saying it can’t be done within the perimeters we are usually bound by, they find a way to make the projects work. I know that our view of the consumer would be shallower and less useful, and accordingly our products would satisfy fewer people, if we didn’t have TRP to help us find the insights that lead to better development and innovation.” Nicole F. – Consumer Strategies, The Coleman Company, Inc.
“Friesen & Associates has been fortunate to work with The Research Partnership on several dozen occasions over the past 15 years. Time and again, we found TRP’s focus group research supremely useful in validating key messages and concepts prior to major campaign launches. We’ve also engaged TRP to conduct mystery shopping programs for several clients. Their shopper feedback directly and positively improved training and customer service among frontline staff. Friesen & Associates is frequently engaged to handle issues management and crisis communications for clients. TRP’s unbiased public opinion research is an essential component of our strategic communications response plan.” Janis F. – President, Friesen and Associates